YOU GET:
NO-FLUFF PDF DOCUMENT
With clear step-by-step instructions, following which you will receive a unique lean marketing strategy for your business and an applied plan for B2B/B2C. Enjoy a combination of must-know theory (without academic boredom) and examples.
ADDITIONAL RESOURCES
🎁 17 templates [including market size calculator, customer segmentation, marketing strategy, content plan, ICP, portfolio analysis, quick analytics, focus group, market survey, and many other goodies]
4 checklists and proven frameworks for different types of content.
Access to 5 boards and ready-made prompts.
INSTANT ACCESS FOREVER
The PDF document will land in your inbox immediately and forever. And what's more! You will receive all future updates to the product for free.
LOTS OF TOOLS, TIPS,
and resources for analytics, research, content creation, and comprehensive marketing.
RELIEF AND A CLEAR NO-BS PLAN
The absence of academic boredom and a clear structure will finally give you an understanding of how marketing works in the “Take and Do” format.
YOU WILL FIND OUT
WHAT IS THE PECULIARITY OF MARKETING FOR SMBS?
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Is it okay if the owner does the marketing?
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What kind of marketing is needed for SMBs?
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How much money should be spent on it?
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Where to start to achieve the desired results?
HOW CAN YOU MAKE YOUR LIFE EASIER AS A BUSINESS OWNER WHO DOES MARKETING ON YOUR OWN?
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How to analyze marketing effectiveness and understand that you are doing everything right?
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Is it possible to reuse content several times? How?
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What are the best practices for copywriting, visuals, analytics, and research?
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What frameworks will give results for emails, posts, reels, TikTok, SMS, DMs?
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How to create viral content and when is it needed?
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What content formats exist for social media and how to choose them?
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What hooks should be used to get content read/watched?
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What ready-made prompts for copywriting and TikTok/reel scripts give good results here and now?
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How do you know if your content is liked?
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How to stop quitting creating content for social media?
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How to make sure that you always have ideas for content, regardless of the weather and mood?
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How often do you need to post on social media, make blog posts, and send emails so as not to bore others?
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How do you not go crazy and get everything done?
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Is it possible to delegate some of your responsibilities to others? How to do it in such a way that there are no disappointments later?
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What are the main requirements for SEO?
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Is it possible to promote only organically or will you have to pay for advertising sooner or later?
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How to use AI correctly so that it does not look like AI?
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How to save hundreds of hours of time and thousands of dollars on marketing?
HOW TO DEVELOP A LEAN MARKETING STRATEGY ON YOUR OWN (IT'S NOT JUST ABOUT MONEY, IT'S ABOUT TIME)
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What does a no-fluff marketing strategy consist of?
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How to research the market: size, trends, prospects?
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How to determine the demand for a product or service?
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How to determine the seasonality of demand?
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How to choose the target market and segments?
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How to research (and most importantly WHY) competitors and understand who is really your competitor and who is just disguised as one?
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How to research your customers (past, present and future)?
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How to find out the deep pains and needs of customers?
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How to influence those who prevent my client from making a purchase?
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How to research your portfolio (and most importantly, WHY)?
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Why do you need messaging and what should it be like to reach your client?
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What nuances should be taken into account when developing messaging?
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What is the basis of a good message that generates company profits for years?
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How can you develop positioning and UVP that will really set you apart from others and hit potential customers in the heart like Cupid's arrow?
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How does the funnel work and what types of content are suitable for different stages of the funnel?
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Which channels will fit you like a tailored suit? [Emails, SMS, Podcasts, Social Media [General/X/Instagram/Facebook/LinkedIn/TikTok], SEO, Google Ads (PPC), Targeted Social Media Ads, Cold Outreach [Email & LinkedIn DMing], Events].
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How much time and investment does each channel require?
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How (and most importantly WHY) to plan marketing for each month so that it doesn't take tens of hours or thousands?
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How to plan a marketing budget and calculate ROMI?
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How to start systematic marketing with KPIs and OKRs and leave the chaos to others?
FEEDBACK
THIS IS FOR YOU 🤝
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I've tried marketing, but it hasn't been successful.
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I am very worried that I will waste money on marketing that will not bring results.
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I feel I have some knowledge of marketing, but it is very chaotic and I don't know where I want to go.
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I want to try to develop organically so that in the future I can scale up and launch advertising with the generated profits.
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I'm good at what I do, but not at marketing.
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I'm not sure that anyone needs my service or product.
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I really want to develop my own business, but I have no idea where to start with marketing.
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I really want to learn how to do marketing that won't eat up all my time and money. (Get proven methods even if your marketing budget is $0)
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I dream of mastering the most necessary knowledge in lean marketing for SMBs in a short time.
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I need not only knowledge but also applied templates that I can use here and now.
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I don't have the financial means to hire a marketer right now, so I want to become a marketer for my business myself.
THIS IS NOT FOR U🙅♀️
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I want to write a strategy in two days (a good strategy can indeed be written on one sheet and this product also has this option, however, it is impossible to write it in two days).
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I want to get ready-made topics for a content plan for my blog and social media (I don't provide ready-made topics because there are no unique topics, however, I provide tools and ideas that will help you generate top topics specifically for your business in 1-2 hours).
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I want to master the art of copywriting (you will receive ready-made proven frameworks, tools and prompts for writing various texts, but the product does not provide copywriting training).
WHO CREATED THIS EIGHTH WONDER OF THE WORLD?
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I’m Kristina (you can just call me Kris), a no-fluff marketing anxiety fighter.
I have been working in marketing for over 7 years. Started from scratch and grew up to CMO. 90% of my work practice is building marketing for small and medium-sized businesses from scratch.
In the last 4 years alone, the practice has generated $1.5M+ in opportunities for businesses. Founded zero anxiety to help many owners and solopreneurs with marketing with their own hands.
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